Office of Academic Resources
Chulalongkorn University
Chulalongkorn University

Home / Help

TitleThe new media : communication research, and technology
Author Ronald E. Rice
Imprint Beverly Hills, London : Sage, 1984
Edition 1st ed
Descript 352 p


New media technology and research: Development of new media research -- New media technology: growth and integration -- Theories old and new: the study of new media -- New methods and data for the study of new media -- Individual and group communication: Rival theories of electronic newsreading -- Mediated group communication -- Organizational communication: Reinvention in the innovation process -- New organizational media and productivity -- Organizational media and productivity -- Communicating within institutions and environments: Libraries as communicators of information -- Computers in the lives of our children -- Competitive displacement in the communication industries

Mass media -- Research Mass media -- Technological innovations

Communication Arts Library001.5018 R495N 1984CHECK SHELVES

Chulalinet's Book Delivery Request


Office of Academic Resources, Chulalongkorn University, Phayathai Rd. Pathumwan Bangkok 10330 Thailand

Contact Us

Tel. 0-2218-2929,
0-2218-2927 (Library Service)
0-2218-2903 (Administrative Division)
Fax. 0-2215-3617, 0-2218-2907

Social Network


facebook   instragram