AuthorMcGann, Anthony F
TitleAdvertising media : a managerial approach / Anthony F. McGann, J. Thomas Russell
Imprint Homewood Illinois : Irwin, 1988
Edition 2nd ed
Descript xii, 452 p. : ill

SUBJECT

  1. Advertising media planning

LOCATIONCALL#STATUS
Communication Arts Library659.13 M113A 1988 CHECK SHELVES