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AuthorLeckenby, John D
TitleAdvertising management : criteria, analysis, and decision making / John D. Leckenby, Nugent Wedding
Imprint Columbus, Ohio : Grid Pub., [c1982]
Descript xiv, 657 p. : ill. ; 24 cm

Advertising -- Management Advertising management -- Case studies

LOCATIONCALL#STATUS
Central Library (4th Floor)659.111 L461ACHECK SHELVES

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