AuthorRiso, Ovid
TitleAdvertising cost control handbook / Ovid Riso
Imprint New York : Van Nostrand Reinhold Co., [1973]
Descript xx, 387 p. : ill. ; 23 cm

SUBJECT

  1. Advertising -- Cost control
  2. Advertising -- Planning and control

LOCATIONCALL#STATUS
Central Library (4th Floor)659.1 R595A CHECK SHELVES
Communication Arts Library659.111 R595A 1973 CHECK SHELVES