| Author | Ferguson, James Milton |
|---|---|
| Title | Advertising and competition : theory, measurement, fact / [by] James M. Ferguson |
| Imprint | Cambridge, Mass. : Ballinger Pub. Co., [1974] |
| Descript | xiii, 190 p. ; 24 cm |
| LOCATION | CALL# | STATUS |
|---|---|---|
| Central Library (4th Floor) | 659.1 F352A | CHECK SHELVES |