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AuthorDirksen, Charles J
TitleAdvertising principles and problems / [by] Charles J. Dirksen [and] Arthur Kroeger
Imprint Homewood, Ill. : Irwin, 1973
Edition 4th ed
Descript xiii, 655 p. : ill. ; 24 cm

Advertising Advertising -- Techniques

Central Library (4th Floor)659.1 D599ACHECK SHELVES
Veterinary Science LibraryHF5500 .D57A 1973CHECK SHELVES

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