AuthorBovee, Courtland L
TitleContemporary advertising / Courtland L. Bovee, William F. Arens
Imprint Homewood, Ill. : R.D. Irwin, 1982
Descript xxiv, 808 p. : ill. ; 29 cm

SUBJECT

  1. Advertising

LOCATIONCALL#STATUS
Central Library (4th Floor)659.1 B783C CHECK SHELVES
Central Library (4th Floor)659.1 B783C CHECK SHELVES