| Author | Loudon, David L |
|---|---|
| Title | Consumer behavior : concepts and applications / D.L. Loudon, A.J. Della Bitta |
| Imprint | New York : McGraw-Hill Book, [c1979] |
| Descript | xi, 545 p. : ill., charts, maps |
| LOCATION | CALL# | STATUS |
|---|---|---|
| Central Library (4th Floor) | 658.834 L886C | CHECK SHELVES |