AuthorChisnall, Peter M
TitleMarketing research : analysis and measurement / Peter M. Chisnall
Imprint London : McGraw-Hill, [c1981]
Edition 2nd ed
Descript xi, 391 p. : charts, tables

SUBJECT

  1. Marketing research

LOCATIONCALL#STATUS
Central Library (4th Floor)658.83 C542M CHECK SHELVES