Author | Boyd, Harper W |
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Title | Marketing research : text and cases / [by] H.W. Boyd, R. Westfall [and] S.F. Stasch |
Imprint | Homewood, Ill. : Irwin, 1977 |
Edition | 4th ed |
Descript | xii, 692 p. : diagrs., tables |
LOCATION | CALL# | STATUS |
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Central Library (4th Floor) | 658.83 B789Ma | CHECK SHELVES |