Office of Academic Resources
Chulalongkorn University
Chulalongkorn University

Home / Help

AuthorHisrich, Robert D
TitleMarketing a new product : its planning, development, and control / [by] R.D. Hisrich [and] M.P. Peters
Imprint Menlo Park, Calif. : Benjamin/Cummings, [c1978]
Descript 358 p. : charts, tables

Marketing New products

Central Library (4th Floor)658.8 H673MCHECK SHELVES

Chulalinet's Book Delivery Request


Office of Academic Resources, Chulalongkorn University, Phayathai Rd. Pathumwan Bangkok 10330 Thailand

Contact Us

Tel. 0-2218-2929,
0-2218-2927 (Library Service)
0-2218-2903 (Administrative Division)
Fax. 0-2215-3617, 0-2218-2907

Social Network


facebook   instragram