Annual Member
| Title | Changing marketing strategies in a new economy / ed. by J. Backman and J. Czepiel, with a foreword by Harold S. Geneen |
|---|---|
| Imprint | Indianapolis : Bobbs-Merrill, [c1977] |
| Descript | x, 144 p. : ill., charts, tables |
| LOCATION | CALL# | STATUS |
|---|---|---|
| Central Library (4th Floor) | 658.8 C454 | CHECK SHELVES |
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