AuthorBoyd, Harper W
TitleCases in advertising management / [by] Harper W. Boyd, Jr., Vernon Fryburger [and] Ralph Westfall
Imprint New York : McGraw-Hill, [c1964]
Descript xi, 428 p. : ill

Advertising -- Case studies

LOCATIONCALL#STATUS
Central Library (4th Floor)658.8 B789CCHECK SHELVES