AuthorBoone, Louis E
TitleContemporary marketing / Louis E. Boone, David L. Kurtz
Imprint Hinsdale, Ill. : Dryden Press, [c1974]
Descript xviii, 490 p. : ill. ; 24 cm

Marketing

LOCATIONCALL#STATUS
Central Library (4th Floor)658.8 B724CCHECK SHELVES
Communication Arts Library658.8 B724C 1974CHECK SHELVES