AuthorKotler, Philip
TitleMarketing management : analysis, planning, and control / P. Kotler
Imprint Englewood Cliffs, N.J. : Prentice-Hall, [c1980]
Edition 4th ed
Descript xi, 722 p. : ill

Marketing management

LOCATIONCALL#STATUS
Central Library (4th Floor)658.8 K87MCHECK SHELVES
Engineering Library : StackHF5415.13 K64 1980CHECK SHELVES