Annual Member
| Author | Rogers, Everett M |
|---|---|
| Title | Diffusion of innovations / Everett M. Rogers |
| Imprint | New York : Free Press, 2003 |
| Edition | 5th ed., Free Press trade pbk. ed |
| Descript | xxi, 551 p. : ill. ; 24 cm |
Elements of diffusion -- A history of diffusion research -- Contributions and criticisms of diffusion research -- The generation of innovations -- The innovation-decision process -- Attributes of innovations and their rate of adoption -- Innovativeness and adopter categories -- Diffusion networks -- The change agent -- Innovation in organizations -- Consequences of innovations
| LOCATION | CALL# | STATUS |
|---|---|---|
| Central Library @ Chamchuri 10 | HM101 R6 2003 | CHECK SHELVES |
| Central Library (5th Floor) | 303.484 R725D | CHECK SHELVES |
| Communication Arts Library | 301.24 R725D 2003 | CHECK SHELVES |
| Chula Business School Library | 303.484 R725D 2003 | CHECK SHELVES |
| Education Library | 303.484 R631D 2003 | CHECK SHELVES |
| Pharmaceutical Sciences Library | HM621 R57D 2003 | CHECK SHELVES |
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