TitleAdvertising : its role in modern marketing / S. Watson Dunn ... [et al.]
Imprint Chicago : Dryden Press, c1990
Edition 7th ed
Descript xxxi, 605 p. : ill. (some col.) ; 26 cm

SUBJECT

  1. Advertising

LOCATIONCALL#STATUS
Central Library (4th Floor)659.1 A244 CHECK SHELVES