TitleSurvey of Consumer Attitudes Toward Milk in Bangkok and the Production and Marketing Structure Currently Utilized in Distributing This Product in 1965 = การสำรวจการบริโภคนม ภาวะการผลิต และการตลาดของนมในจังหวัดพระนคร พ.ศ. 2508 / Sriaroon Resanond ... [et al.]
ImprintBangkok : Kasetsart University ; USOM, 1965
Connect tohttps://digiverse.chula.ac.th/Info/item/dc:90285
Descript 68 pages

SUMMARY

Deals with results of a survey concerning consumers of fresh milk and other forms of milk by income and age groups, reasons for drinking milk, and consumer response to price. Covers time of consumption of fluid milk, response to advertising and promotion, trends in milk consumption, preference for home delivery or store purchase, and preference for Indian milk. Gives statistics on imports of milk and local milk production. Discusses current problems and prospects of the dairy industry in Thailand. [TAIC]


SUBJECT

  1. commerce
  2. health
  3. husbandry
  4. statistics
  5. research
  6. financing
  7. industry
  8. attitudes
  9. youth
  10. communication
  11. standard of living
  12. Central Region

LOCATIONCALL#STATUS
Thailand and ASEAN Information Center (6th Floor)[Ebook] 16333 FREE ACCESS