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Reimagining Business Education: Insights and Actions from the Business Education Jam

Reviews key challenges facing business education and vision for how the role and delivery of business education could be reimagined. Identifies critical challenges gathered from relevant literature which informed the development of the Jam. Examines the Jam development process. Considers how its uniquely collaborative and external-facing design enabled a global conversation. Mentions the emerging impact of open innovation, and analyzes the critical gaps between theory and practice which are increasing the tension between industry and business education. Explores how business education can be reimagined and offers ideas for change.