AuthorHisrich, Robert D
TitleInternational entrepreneurship : starting, developing, and managing a global venture / Robert D. Hisrich
Imprint Thousand Oaks, Calif. : SAGE, 2013
Edition 2nd ed
Descript xiii, 519 p. : ill. ; 23 cm

CONTENT

Importance of international entrepreneurship -- Globalization and the international environment -- Cultures and international entrepreneurship -- Developing the global business plan -- Selecting international business opportunities -- International legal concerns -- Alternative entry strategies -- The global monetary system -- Global marketing and R&D -- Global human resource management -- Implementing and managing a global entrepreneurial strategy


SUBJECT

  1. Entrepreneurship
  2. International business enterprises
  3. Entrepreneurship -- Case studies
  4. International business enterprises -- Case studies

LOCATIONCALL#STATUS
Sasin Library658.049 H673I 2013 CHECK SHELVES
Economics LibraryHB615 H54 2013 CHECK SHELVES