AuthorMoran, Robert T., 1938-
TitleManaging cultural differences : global leadership strategies for cross-cultural business success / Robert T. Moran, Philip R. Harris, Sarah V. Moran
Imprint Oxford : Butterworth-Heinemann, c2011
Edition 8th ed.
Descript xv, 570 p. ; 25 cm

CONTENT

Global leaders and culture -- Global leaders and communications -- Negotiating long term for mutual benefits -- Global leaders learning from others and change -- Transcending culture: women leaders in global business -- Motivating the global workforce: the case for diversity and inclusion -- Effective performance in the global marketplace -- Managing global transitions and relocations -- Leadership in creating cultural synergy -- Doing business with Middle Easterners -- Doing business in Central and South America -- Doing business with Asians and Australians -- Doing business with Europeans -- Doing business with Africans -- Doing business with North Americans


SUBJECT

  1. International business enterprises -- Management
  2. Acculturation
  3. Cross-cultural studies

LOCATIONCALL#STATUS
Central Library (4th Floor)658.18 M829M CHECK SHELVES
Chula Business School Library658.18 M829M 2011 CHECK SHELVES