Fast innovation : how to achieve rapid growth, superior differentiation, and speed to market / Michael L. George, James Works, Kimberly Watson-Hemphill
Imprint
New York ; London : McGraw-Hill, c2005
Descript
xvi, 335 p. ; 23 cm
CONTENT
Using Fast innovation to drive organic growth -- The three innovation imperatives: differentiated, fast, disruptive -- Customers and differentiation -- How to become fast -- The value of thinking in -- Open innovation: applying the intellect of the planet -- The religion of Re-use -- Leading innovation -- Fundations of an innovation factory -- Conquering the cost of complexity -- The executive engine of fast innovations using a chief innovation officer to drive results -- Becoming customer driven -- Creating an Idea- Rich environment -- Fast and flexible: the new corporate mantra for design work -- Institutionalizing Re-use -- Project screening and selection -- Increasing innovation capacity without adding resources -- The innovation blitz -- The fastgate method: how to control innovation lead time -- Creating innovation incubators: how to catalyze creativity on your teams -- The impact of task variation and utilization on lead time -- Time buffers and feedback systems -- Innovation and information creation