Author | Biagi, Shirley |
---|
Title | Media/impact : an introduction to mass media / Shirley Biagi |
---|
Imprint |
Belmont, California : Thomson Wadsworth, 2005 |
---|
Edition |
7th ed |
---|
Descript |
xxv, 408 p. : ill,; 28 cm+ 1 CD |
---|
|
CONTENT
The mass media industries: Understanding mass media today -- Books -- Newspapers -- Magazines -- Recordings -- Radio -- Movies -- Television -- Digital communications and the web -- Mass media support industries: Advertising -- Public relations -- Media issues and global outlook: News and information -- Social and political issues -- Law and regulation -- Ethical practices and policies -- International media
SUBJECT
-
Mass Media
LOCATION | CALL# | STATUS |
---|
Communication Arts Library | 301.161 B576M 2005 |
CHECK SHELVES
|