AuthorBiagi, Shirley
TitleMedia/impact : an introduction to mass media / Shirley Biagi
Imprint Belmont, California : Thomson Wadsworth, 2005
Edition 7th ed
Descript xxv, 408 p. : ill,; 28 cm+ 1 CD

CONTENT

The mass media industries: Understanding mass media today -- Books -- Newspapers -- Magazines -- Recordings -- Radio -- Movies -- Television -- Digital communications and the web -- Mass media support industries: Advertising -- Public relations -- Media issues and global outlook: News and information -- Social and political issues -- Law and regulation -- Ethical practices and policies -- International media


SUBJECT

  1. Mass Media

LOCATIONCALL#STATUS
Communication Arts Library301.161 B576M 2005 CHECK SHELVES