เพลงบอกบุญ จังหวัดตราด : กลวิธีโน้มน้าวใจและบทบาทต่อสังคม / อภิลักษณ์ เกษมผลกูล = Donation songs in changwat Trat : persuasive techniques and social function / Aphilak Kasampolkoon
This thesis aims at studying and collecting the Donation songs in Changwat Trat in order to analyse their persuasive techniques and social function. The study reveals that the Donation songs in Changwat Trat were originally used in ‘Rampha Kao’ tradition to persuade people to donate rice for ‘Thet Mahachat’ ceremony, taken place at the end of the 5th month. However, the Donation songs are now sung in Songkran Festival to persuade people to donate properties to temples instead. There are three kinds of Donation songs in Changwat Trat : ‘Phleng Rampha Khaosarn’, ‘Phleng Kho Tarn’, and ‘Phleng Dern Bart Khaosarn’. The structure of these songs consists of three parts, namely to tell the purpose, to persuade and to bless to donor respectively. There are two persuasive techniques used in the Donation songs namely the techniques of language and techniques of content. For the first techniques , the singers use some pronouns showing that they are humble and have a close relationship with the donor. They also use some figure of speech showing the scarcity. For the techniques of content, the singers illustrate the donation of adorable Buddhists, doctrine and a fruit of donation. create humour, and convey the important messages repeatedly. The Donation songs still have the important roles in Trat community in maintaining Buddhist belief, consoling people’s mind , unity the society. Moreover, acting as the folk media and entertainment.
