AuthorBoone, Louis E
TitleContemporary marketing / Louise E. Boone, David L. Kurtz
Imprint Mason, Ohio : Thomson/South-Western, 2005
Edition 11th ed
Descript li, 599, [96] p. : ill. + 4 CD-ROM (4 3/4 in.)

SUBJECT

  1. Marketing

LOCATIONCALL#STATUS
Sasin Library658.8 B724C 2005 CHECK SHELVES
Chula Business School Library658.8 B724C 2005 CHECK SHELVES
Chula Business School Library : Audio-Visual Collection658.8 B724C 2005 LIB USE ONLY