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AuthorBrooks, Ian
TitleThe business environment : challenges and changes / Ian Brooks and Jamie Weatherston
Imprint Harlow : Prentice-Hall, c2000
Edition 2nd ed
Descript xii, 460 p. : ill.; 23 cm


The business environment -- The competitive environment -- The international econmic environment -- The technological environment -- The social and demographic environment -- The ecological environment -- The political and legal environment -- The public sector environment -- Challenges and changes -- Growth and dynamism in higher education -- Unilever -- South-East Asia -- Europe's largeat employer -- HP bulmer holding PLC -- Environment and competition -- Book retaiking -- Responses to change in the business environment -- the hotel industry

Industrial management Business Commerce

Chula Business School Library658 B873B 2000CHECK SHELVES

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