AuthorAaker, David A
TitleMarketing research / David A. Aaker, V. Kumar, George S. Day
Imprint New York : Wiley, c1998
Edition 6th ed
Descript xvi, 776 p

SUBJECT

  1. Marketing research

LOCATIONCALL#STATUS
Sasin Library658.83 A111M 1998 CHECK SHELVES
Chula Business School Library658.83 A111M 1998 CHECK SHELVES
Sasin Library658.83 A111M 1998 CHECK SHELVES
Education Library658.83 A115M CHECK SHELVES