AuthorBoyd, Harper W
TitleMarketing management : a strategic approach / Harper W.Boyd, Orville C. Walker
Imprint Homewood, Ill. ; Tokyo : Irwin ; Toppan Co. Ltd., 1992
Descript xxix, 899 p. ; 22 cm

SUBJECT

  1. Marketing -- Management

LOCATIONCALL#STATUS
Communication Arts Library658.8 B789M 1992 CHECK SHELVES