AuthorKotler, Philip
TitleStrategic marketing for nonprofit organizations/ Philip Kotler and Alan R. Andreasen
Imprint Englewood Cliffs, New Jersey: Prentice Hall, c1991
Edition 4th ed
Descript xi, 644 p.: ill.; 24 cm

SUBJECT

  1. Marketing
  2. Corporations
  3. Nonprofit -- Marketing

LOCATIONCALL#STATUS
Communication Arts Library658.8 K87S 1991 CHECK SHELVES