AuthorBoyd, Harper W
TitleMarketing management : a strategic approach / Harper W. Boyd, Jr. [and] Orville C. Walker, Jr
Imprint Homewood : Irwin, 1990
Descript xxix, 899 p

SUBJECT

  1. Marketing -- Management

LOCATIONCALL#STATUS
Sasin Library658.8 B789M 1990 CHECK SHELVES