AuthorWeilbacher, William M
TitleMarketing management cases : planning and executing marketing stratety / [by] William M. Weibacher
Imprint New York : Macmillan, [1975]
Edition 2nd ed
Descript xii, 387 p. : ill

SUBJECT

  1. Marketing management -- Case studies

LOCATIONCALL#STATUS
Sasin Library658.8 W422M 1975 CHECK SHELVES