AuthorOsgood, Charles E
TitleThe measurement of meaning / by Charles E. Osgood, George J. Suci and Percy H. Tannenbaum
Imprint Chicago : University of Illinois Press, 1978
Descript 346 p. : ill. ; 21 cm

CONTENT

The logic of semantic differentiation -- The dimensionality of the semantic space -- The semantic differential as a measuring instrument -- Evaluation of the semantic differential -- Attitude measurement and the principle of congruity -- Semantic measurement in personality and psychotherapy research -- Semantic measurement in communications research -- Summary and prospectus


SUBJECT

  1. Semantics (Philosophy)
  2. Meaning (Psychology)

LOCATIONCALL#STATUS
Political Science Library515.42 O82M CHECK SHELVES