AuthorKotler, Philip
TitleMarketing management : analysis, planning, implementation, and control / Philip Kotler
Imprint Englewood Cliffs, New Jersey : Pretice-Hall, 1984
Edition 5th ed
Descript xxi, 794 p. : ill

SUBJECT

  1. Marketing management

LOCATIONCALL#STATUS
Chula Business School Library658.8 K87M 1984 CHECK SHELVES
Chula Business School Library658.8 K87M 1984 CHECK SHELVES
Chula Business School Library658.8 K87M 1984 CHECK SHELVES