Author | Kotler, Philip |
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Title | Marketing management : analysis, planning, implementation and control / Philip Kotler, Ronald Turner |
Imprint | Englewood Cliffs, N.J. ; Scarborough : Prentice-Hall, 1988 |
Edition | 6th ed |
Descript | xxi, 777 p |
LOCATION | CALL# | STATUS |
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Engineering Library | HF5415.13 K64 1988 | CHECK SHELVES |