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TitleMagazine editing and production
Author J.W. Click, Russell N. Baird
Imprint Dubuque, Iowa : Wm. C. Brown, 1974
Edition 1st ed
Descript 274 p. : ill


The magazine industry -- Success and failure -- Special interest magazines -- Editorial concepts -- Creative editing -- Pressures and responsibilities-ethics and law -- Editorial research -- Editorial administration -- Break of the book : issue planning -- Preliminary production planning -- Maintaining production efficiency -- The editor and layout -- Working with words -- Creating titles that sell -- The editor and illustrations -- Magazine distribution

Magazine Editing Periodicals

Communication Arts Library050| C636M 1974CHECK SHELVES
Communication Arts Library050 C636M 1974CHECK SHELVES

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