Annual Member
| Author | Boyd, Harper W |
|---|---|
| Title | Marketing research : text and cases / Harper W. Boyd, Jr., Ralph Westfall, Stanley F. Stasch |
| Imprint | Homewood, Ill. : Irwin, 1985 |
| Edition | 6th ed |
| Descript | xv, 836 p. : ill. ; 25 cm |
| LOCATION | CALL# | STATUS |
|---|---|---|
| Central Library (4th Floor) | 658.83 B789Ma 1985 | CHECK SHELVES |
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