Author | Aaker, David A |
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Title | Marketing research / David A. Aaker [and] G.S. Day |
Imprint | New York : Wiley, [c1983] |
Edition | 2nd ed |
Descript | xvii, 731 p. : ill., charts, tables |
LOCATION | CALL# | STATUS |
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Central Library (4th Floor) | 658.83 A111M | CHECK SHELVES |