AuthorBoone, Louis E
TitleContemporary marketing / Lousi E. Boone, David L. Kurtz
Imprint Chicago : Dryden Press, [c1983]
Edition 4th ed
Descript xxviii, 530, 98 pages : illustrations ; 25 cm

Marketing

LOCATIONCALL#STATUS
Central Library (4th Floor)658.8 B724C 1983CHECK SHELVES