Thailand Tourism: The Early Days
Compiles photos and illustrations to depicts the evolution of Thailand’s tourism industry over 60 years, covering arts, Thai dances, cultural heritage, historical sites, traditional ceremonies, Siamese traditional dresses, ethnic groups in Siam, history, ways of life, scenic views, temples, architectures, and the kings’ devotion from past to present. Mentions the diversity in Thailand, Thailand in foreigners’ views excerpted from various visitors’ journals and writing since 1680 afterwards. Explicates the royal family’s contribution as well as the role of Tourism Authority of Thailand (TAT) and private sector in promoting Thailand. Narrates the rise of Thailand’s tourism after 1950 along with infrastructure development, selling campaigns, industry drivers, accommodation development, aviation service evolution, as well as various attractions and activities from leisure to medical tourism to serve all tourist purposes.