Strategic Management of Health Care System in An Era of ASEAN Economic Community

1.   Gives concepts and frameworks of holistic business management applied to health care system, covering business analysis, strategic management,   process improvement, service management, knowledge management, and balance scorecard for check and control. Provides information on ASEAN Economic Community (AEC) blueprints, and Mutual Recognition Arrangement (MRA) on nursing services, industry analysis of ASEAN healthcare systems and their impact to Thailand. Introduces benchmarking method for service excellence, environmental management for healthcare industry, and knowledge management for nursing. Explains how to deliver service quality in healthcare business, balance scorecard implementation and strategic deployment for process monitoring and continuous improvement. 


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